Sunday 22 January 2012

Analysis of Magazine Readership: Billboard

Billboard's Readership


Magazine  for music, entertainment and the consumer brand industries


71% of their readers are aged between 25 and 54, making this their target audience.
82% of their readers are college graduates
61% are members of one or more association such as BMI, ASCAP, SESAC, RIAA, NARIP, AAAA, AMPAS ect
71% percent of readers have responded to one or more ads in a billboard magazine
The readers of their magazine have a yearly household income average of $278,620


http://www.billboard.com/bbcom/html/mediakit/img/BillboardMagazineMediaKit.pdf

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